How to design your Customer Journey

Requirements

  • For this course to be as impactful as possible you should have existing customers

Description

The thing that I think differentiates the memorable brands from the ones we forget is everything that comes before and after the purchase.

At the end of the day the purchase, a defining milestone to be sure, is still just a singular moment in the customer’s journey.

This course is about understanding and designing your customer journey, and using systems and technology to support and enhance that experience.

Who this course is for:

  • Small business owners who care about the experience they’re creating for their customers
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